Opportunity….Impression…..Positive First Impression!

I am sure we all would have thought why is it important to score the best in every opportunity that comes our way. However we often forget that we did get an opportunity and do not ask ourselves the most important question – How the hell did we land in such an opportunity?

The answer to the question lies in the impression you have created around you or in that most important meeting that gave you the second chance to prove yourself – opportunity!!!

Before we analyze deep into it let us first understand a brief history of the practice/s that we use/follow to create opportunities for ourselves – through presenting ourselves better, marketing our caliber and achievements and in this millennium we fortunately have many more weapons to achieve this. Now let us see how it all started a little bit and actually when did this phenomenon start!!

Public Relations (PR) is the practice of managing the flow of information between an individual or an organization and the public. The modern historians conceptualized in early 1900’s when Ivy Lee and Edward Louis Bernays established the first definition of public relations then. However the image below will illustrate the evolution of PR from as far as 50 B.C even prior to Alexander the Great!

 

Later in early 1960’s a school teacher John T. Malloy from Connecticut, USA decided to change things forever how we perceive an image by the way we dress and carry attire. During his teaching days being part of the Research project helped him nail the significant impact between the teacher’s attire and the student’s attitude, attention span and conduct. In 1970’s he started to help the elite with his sense of style and immaculate suggestions on choosing the effective dress for the role, status or the occasion. Thus he became the Father of Wardrobe Engineering!

Since then these concepts and perfecting the art of dressing and first positive Impression it can create has transformed many including the likes of me!!! Cheers and Wish you a happy and positive Image! Image banani hai!!!